• All
  • Copywriting
  • Entrepreneurship
  • Marketing
  • Sales

How Can I Manage My Time Better?

Is time management a skill? How do some people get tons done, while others, not so much? How ...

The Life of an Entrepreneur

Entrepreneurship saved my life–for many reasons. But today I want to focus on what the life of an ...

My Favorite Tools for Entrepreneurs

As an entrepreneur with an online business, there are a LOT of tools that I use regularly to ...
why copywriting is important

Why is Copywriting Important?

You're always selling something. Don't believe me? Have you gotten the love of your life to marry you? Your ...
how to write copy that cells

How to Write Copy that Sells

What makes the difference between good copy and, well, not-so-good copy? If you’re not making the sales you want, or ...
difference between a product and an offer

The Difference between a Product and an Offer

In the online and copywriting world, we talk a lot about creating an irresistible offer. When you have ...
Types of Offers

Types of Offers

In last week’s blog I covered the difference between a product and an offer. This week I want ...
Story Questions and Copywriting

Story Questions & Copywriting

Many times in copywriting we make it more complicated than we need to. We are victims of overthinking ...
buyers journey

The Buyer’s Journey

From the moment a need enters the mind of a customer to the moment he or she makes ...